Interested in becoming an APR?
Today, Jan. 21 at 1 p.m. MST you can attend the #APRPREP Online Open House to learn about the Spring Online Cohort. Link: https://online2learn.net/APR/launch/
Click here to Learn more about the Online APRPREP Course
It is not often that you find a comprehensive document that is FREE and USEFUL!
For years the Universal Accreditation Board has put together PR Gold - the APR Study Guide.
Please take the time to download this fantastic study guide and resource. This guide, now in its 5th edition, presents some Graduate-level Communications and Public Relations curriculum as if you were in a Masters-level course.
This concise, yet exhaustive guide prepares you for the APR Questionnaire, Panel Presentation and Examination. There are six groupings of knowledge, skills and abilities (KSAs).
Below is a grouping of topics or KSAs:
• Researching, Planning, Implementing and Evaluating Programs
• Leading the Public Relations Function
• Managing Relationships
• Applying Ethics and Law
• Managing Issues and Crisis Communications
• Understanding Communication Models, Theories and History of the Profession
This guide will certainly help your PR career and understanding. While your reading through the guide and highlighting / taking notes, you might as well pursue the APR!
The Pikes Peak PRSA APR Accreditation in Public Relations Chair
Pikes Peak PRSA